From the fresh, open farmlands of New Zealand comes a meat so tender, so delicious, that we gave it its own name. It's called Cervena® natural tender venison.
About the Name:
The name Cervena reaches back to historical origins, combiningcervidae, the Latin word for deer, with venison.
Criteria to Become Cervena Venison:
In order to qualify as Cervena Natural Tender Venison, the farmed animals must meet specific criteria:
- Three years and under.
- Naturally raised:
- the deer must be able to roam and graze freely in natural conditions on the pastures of the farm
- no growth hormones or steroids are administered to the animals
- the deer are fed only on grass and can be supplemented during the colder months with only natural feed like hay and silage
- Transported and processed according to strict quality-assured standards of the Cervena brand; licensed processing plants are audited bi-annually by an independent agency.
Cervena venison is available in restaurants throughout New Zealand, and is exported to the USA, Canada, Mexico and Australia.