In recent years, Matamata has attracted Lord of the Rings enthusiasts who want to see the relics of the Hobbiton set. On a local farm, there’s enough remaining of the Hobbit village for you to imagine life in Middle-earth. Matamata’s other attractions include tandem sky diving and geothermal hot pools. For an understanding of local history, the historic Firth Tower is filled with Maori and pioneering artefacts. Visitors also come here to admire the horse flesh – the area is known for its thoroughbred stud farms. East from Matamata is Wairere Falls, the highest waterfall in the North Island. The falls drop over the active Okauia fault. Functional facts: Approx. population 7800, i-SITE Visitor Centre, good range of shops and services.