Feilding has won ‘New Zealand’s Most Beautiful Town’ award no less than 14 times.
The stunning Edwardian themed town greets you with red-bricked pavements, stunning flowerbeds, and a warm elegance. The small town atmosphere offers an escape from the hustle and bustle, where walking into shops you are met with a friendly smile, and the kind hospitality that has earned this town the label of ‘Friendly Feilding’.
The importance of Feilding to the local rural community is particularly evident just 100 meters from the shopping centre, where weekly stock sales are held in the saleyards. The best day of the week to visit is on a Friday when you can book a guided tour of the Saleyards and experience the farmers' market.
Feilding is also a town of collectors – you can visit private museums featuring vintage motor vehicles, antique letter presses and such like. Alternatively, for a slice of New Zealand settler culture and heritage, a visit to The Coach House Museum is a must.
Look up when you're walking around the CBD of Feilding to see some of the many murals painted by resident artist, Eric Brew. Some feature heritage scenes, people dressed in Edwardian costume, and some are tricks of the eye - trompe l'oiel.