The people of Te Puke get plenty of vitamin C, because this town is the hub of the kiwifruit growing industry. There’s even a kiwifruit theme park.

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Te Puke owes its prosperity to kiwifruit – a natural delicacy that's brown and furry on the outside; bright green and juicy on the inside. Hundreds of local growers produce millions of kiwifruit, which are exported worldwide. You'll also notice dairy, cattle, deer and sheep farms in the area. Honey and bee-related health products are produced here too. Te Puke's visitor attractions include a kiwifruit theme park and an adventure park where you can drive 4WD vehicles and blast around in jet boats. The town has a comprehensive shopping centre, a good choice of eating places, motels and a camping ground.

tional facts: Approx. population 7100, visitor centre, wide range of shops and services.