Pic's Peanut Butter World

A tour of Pics Peanut Butter World will be a highlight of your visit to Nelson. See the WORLD"s biggest jar of Pic's followed by a warm WELCOME as you join a group of peanut butter enthusiasts keen to see, hear and smell everything about PB Making.


Savour a warm WELCOME and join a group of peanut butter enthusiasts from all around the world to hear the Pic's story, learn all about our peanuts and watch as nuts tumble out of Roasting Matilda and feed into the grinder before being squirted into jars!
Rattling conveyors carry the jars through lidders and labeller's for cartoning and stacking on pallets for forklifts to load onto trucks. Most importantly meet the team who make your beloved spread.
The kids get to have a go at making their own peanut butter, while the adults have a taste of Pic’s almond and cashew butters, get to poke through our mementoes and read all about Pic's adventures prior to Peanut Butter. Complete your visit with a trip to our dedicated store & cafe.

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Physical address

49 Saxton Road, Stoke, New Zealand.

Pricing and Conditions

Further pricing information:
Not suitable for those with peanut allergens
Cancellation policy:
Please cancel any booked tour you are no longer able to attend

Facilities and Features

Proximity to airport:
Proximity to coach terminal:
Proximity to town:

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Opening times

Business hours:
Months of operation:
All months of the year

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